What I Learned at the “What Brands Want” Event in Mactan

Monday, June 9

I'm so excited to share a big update — I recently joined a fresh new creator community here in the Queen City of the South called Cebu Creators Circle, and it’s already proving to be such a gem for local content creators like myself.


Our first event together? A knowledge-packed session called “What Brands Want”, held at the beautiful Marina Seaview Restaurant in Mactan — the perfect mix of seaside charm and creative energy. It was held at the dreamy Glass House of Marina Seaview Restaurant in Mactan — and let me tell you, it was equal parts inspiring and indulgent!



The Glass House Vibe

Nestled right by the sea, the Marina Seaview Glass House gave us a calm, coastal atmosphere that perfectly balanced learning and leisure. Imagine soaking in insights from top minds in marketing while sipping cocktails with a view of the ocean — yes, it was that magical. 


We were treated to a spread of fresh seafood, crispy nachos, and flavorful cocktail drinks that kept the conversations flowing (and the creative juices too!). It wasn’t just an event — it was an experience.


A Deep Dive into 2025 Brand Mindsets

The event was made possible in partnership with RGC (Republiq Group of Companies), and the discussion focused on something every creator wants to master: understanding how agencies and clients think in 2025.


From brand alignment to long-term collaborations, the session was packed with actionable tips on how we, as creators, can better serve the brands we work with — and in turn, grow more sustainably and professionally.





with Doyzkie Buenaviaje, Cebu Creators Circle President

giving of tokens to the speakers


Miss Kath of BaiSocial giving us a discussion on how to create a rate card


Our hosts Sir Veejay Aragon and Papa Boom Tisoy from Baranggay RT

Our Speakers that day answering our questions

Dookie sharing the 8Cs of Content Creation


Sir Bryan Yap - CEO of RGC



Finally our group photo with the lovely speakers, organizing team and fellow content creators

Key Takeaways from “What Brands Want”

Authenticity Over Aesthetics – Brands are shifting from “pretty feeds” to real connection. If your content speaks to your community, you’re already winning.

Metrics That Matter – Agencies are paying attention to your impact, not just impressions. Saves, shares, and conversations = gold.

Professionalism Wins – In 2025, the creators who stand out are the ones who show up professionally — clear briefs, smooth communication, timely delivery.

Niche Is Power – Whether you're into beauty, tech, parenting, or wellness, brands love creators who know and own their niche.


Why I’m Proud to Be a Cebu Creator

There’s something special about being part of a movement that uplifts local creatives. Cebu Creators Circle is more than a community — it’s a circle of support, learning, and collaboration. Being surrounded by driven, like-minded individuals reminds me why I started creating in the first place: to connect, inspire, and grow.

Between the rich insights, good food, and coastal breeze, the event was a full-circle moment for me — and I can’t wait for more.

xoxo, Grace 🌸

Gracina Estrella

GRACINA ESTRELLA

Cebu Lifestyle Blogger passionate about self-care, solo travel, and motivating others to move more and have fun.

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